Unleash Your Brand's Potential with These 12 Giveaway Ideas

Running a giveaway is like turbocharging your brand's visibility. It can transform your promotional strategy, capture the attention of potential customers and reinforce brand loyalty among existing ones.

Creative giveaways are a powerful tool for brand visibility, with studies showing that 85% of people remember the brand behind promotional items. Coupled with high-quality, eco-friendly options, these giveaways can significantly bolster brand perception.

I'm Ben Read, the co-founder and COO of Mercha.com.au, dedicated to delivering sustainable, ethics-driven merchandise solutions. My aim is to help businesses release their brand's potential through curated giveaways that align with their values. Now, let’s dive deeper into each of these exciting giveaway ideas.

12 Branded Merch Giveaway Ideas to Boost Your Brand

Giveaway ideas, especially those involving branded merchandise, are a fantastic way to increase your brand's visibility and engagement. They not only attract new customers but also deepen the loyalty of existing ones. Here are 12 standout promotional items, each with its own unique appeal:

AS Colour Recycled 25L Field Backpack An eco-friendly choice, this backpack is perfect for eco-conscious customers. Its sustainable design speaks to a growing audience that values environmental responsibility.

Trends SPICE Eco Elegance Pen Made from recycled stainless steel, this premium pen offers a sleek writing experience. Its eco-friendly credentials make it a thoughtful gift that aligns with sustainability values.

Trends SPICE Calypso 750ml Bottle With vacuum insulation and an ergonomic design, this bottle keeps beverages at the perfect temperature. Its lightweight and durable construction make it a must-have for active lifestyles.

Orbitkey Key Organiser Leather This classic leather key organiser offers a sleek way to manage keys. The option for personalisation adds a special touch, making it a cherished item for recipients.

AS Colour Women's Pique Polo Shirt A timeless piece of casual wear, this polo shirt is made from heavyweight cotton for comfort and durability. It's a versatile item that fits seamlessly into any wardrobe.

AS Colour Men's Pique Polo Shirt Similar to the women's version, this shirt is designed for comfort and style. Its regular fit and durable fabric make it a reliable staple in any closet.

Company Branded BLUNT Umbrellas Classic Umbrella Known for its high-performance and patented design, this umbrella is built to withstand strong winds. It's a practical and stylish accessory that customers will appreciate.

Constant 10000 mAh Wireless Power Bank w/Display This tech accessory offers wireless charging capabilities and a handy LED display. It's perfect for tech-savvy individuals who need power on the go.

Logo Line Eco Freedom Bamboo Bluetooth Speaker With clear sound and eco-friendly materials, this speaker is both functional and sustainable. It's an ideal giveaway for music lovers and environmentally conscious consumers.

Eco Colour Bound A5 JournalBook Featuring recycled paper, this journal is both stylish and environmentally friendly. It's a perfect tool for jotting down thoughts while showcasing your brand’s commitment to sustainability.

Promo Brands First Aid Travel Kit - 13 Piece A compact travel essential, this first aid kit is a thoughtful gift for safety-conscious customers. It's a practical item that shows you care about your customers' well-being.

Orso Bronte Eco Cotton Tote Bag This eco-friendly tote is perfect for daily errands. Its customisable design allows your brand to be seen wherever your customers go.

These branded merch giveaway ideas not only promote your brand but also create lasting impressions. By choosing high-quality, eco-friendly items, you communicate your brand's values and commitment to sustainability. Let's explore each idea further to see how they can be custom to meet your brand's unique needs.

AS Colour Recycled 25L Field Backpack

When sustainability becomes a lifestyle, the AS Colour Recycled 25L Field Backpack shines as a guide of eco-friendly progress. Made from recycled materials, this backpack is ideal for brands eager to show their dedication to protecting the planet.

Eco-friendly and Sustainable

This backpack is not just a storage solution; it's a statement. Made from recycled polyester, it minimizes waste and reduces the demand for new resources. By choosing this backpack, you align your brand with the values of eco-conscious consumers who are increasingly seeking products that reflect their commitment to the planet.

Customisable for Your Brand

The AS Colour Recycled 25L Field Backpack offers ample space for customisation. Add your company logo to transform this sustainable accessory into a mobile billboard for your brand. Whether it's for a company event, a giveaway, or a gift for loyal customers, customisation ensures that your brand stays top of mind.

Practical and Stylish

Beyond its eco-credentials, this backpack is designed for everyday use. With a 25-litre capacity, it provides plenty of room for essentials, making it ideal for work, travel, or leisure. Its sleek design and durable construction make it both functional and fashionable.

By choosing the AS Colour Recycled 25L Field Backpack, you not only promote your brand but also contribute to a more sustainable future. This is just one of the 12 Branded Merch Giveaway Ideas to Boost Your Brand by aligning with environmental values and resonating with today's eco-aware consumers.

Trends SPICE Eco Elegance Pen

In eco-friendly promotional items, the Trends SPICE Eco Elegance Pen truly shines. This pen goes beyond being just a writing tool; it embodies sustainable innovation with a touch of premium design.

Crafted from Recycled Materials

The Trends SPICE Eco Elegance Pen is made from recycled stainless steel, aligning with eco-conscious practices. This choice of material reduces the need for new resources and highlights your brand's commitment to environmental responsibility. By opting for this pen, you showcase your dedication to sustainability and appeal to eco-aware customers.

A Premium Gift with a Touch of Elegance

This pen isn't just practical; it's a premium gift. The lower barrel laser engraves to a mirror finish, adding a touch of sophistication. It comes encased in a SPICE branded black FSC paper pen tube, making it an neat choice for corporate gifts, client appreciation, or team rewards.

Eco-Conscious and Thoughtful Design

The Trends SPICE Eco Elegance Pen combines style with functionality. Its soft-touch rubberised upper barrel ensures a comfortable grip, while the 1500m of black Dokumental ink guarantees a smooth writing experience. As a 100% carbon neutral product, it reflects a commitment to reducing carbon footprints, making it a thoughtful choice for eco-conscious brands.

By integrating the Trends SPICE Eco Elegance Pen into your promotional strategy, you not only improve your brand's image but also demonstrate a commitment to sustainability. It's one of the 12 Branded Merch Giveaway Ideas to Boost Your Brand, offering a blend of elegance, functionality, and eco-friendliness that resonates with today's environmentally conscious consumers.

Trends SPICE Calypso 750ml Bottle

The Trends SPICE Calypso 750ml Bottle offers a smart mix of function and flair. This lightweight bottle features vacuum insulation to maintain your drink's temperature. Its ergonomic design makes it easy to carry, highlighting your brand's dedication to both quality and sustainability.

Vacuum Insulation for Temperature Control

This bottle features advanced vacuum insulation with TempLock technology, ensuring your beverages stay hot or cold for extended periods. Whether you're sipping on a hot coffee during a morning commute or enjoying a cold drink after an intense workout, the Calypso Bottle has you covered.

Ergonomic Design for Comfort

The ergonomic design of the Trends SPICE Calypso makes it comfortable to hold and easy to carry. Its sleek shape fits perfectly in your hand, while the secure, leak-proof screw-on lid ensures that you can toss it in your bag without worrying about spills. This thoughtful design makes it an ideal companion for any trip, from hiking trails to office desks.

Lightweight and Durable Construction

Made from recycled stainless steel with a brushed titanium finish, the Calypso Bottle is not only stylish but also exceptionally lightweight—35% lighter than similar products. This makes it easy to carry around all day, providing convenience without compromising on durability.

Customisable for Brand Promotion

Add your company logo to the Trends SPICE Calypso 750ml Bottle to create a personalised, eco-friendly promotional item. Presented in a natural gift box with SPICE branding, it makes a perfect gift for clients, prospects, or team members, enhancing your brand's visibility while promoting environmental responsibility.

Incorporating the Trends SPICE Calypso 750ml Bottle into your promotional strategy is a smart move. It combines functionality, style, and sustainability, making it one of the standout options among the 12 Branded Merch Giveaway Ideas to Boost Your Brand.

Orbitkey Key Organiser Leather

The Orbitkey Key Organiser Leather is perfect for anyone who loves classic style and practical use. This neat organiser turns your keys into an orderly and quiet bundle, cutting down on mess and noise. It’s a great mix of fashion and function.

Classic Design with a Personal Touch

Crafted from smooth top-grain leather, the Orbitkey Key Organiser exudes a timeless elegance that never goes out of style. Its classic design appeals to those who value sophistication and simplicity. To make it truly yours, you can personalise it with blind deboss monogramming, adding a unique touch that reflects your brand's identity.

Secure Locking Mechanism for Peace of Mind

What sets the Orbitkey Key Organiser apart is its award-winning, secure locking mechanism. This feature ensures that your keys are safely held in place, giving you peace of mind knowing they won't jingle or fall out. It's a small but significant detail that improves the user experience, making it a reliable everyday accessory.

Versatile and Convenient

The Orbitkey Key Organiser can carry 2-7 standard keys, along with car keys and fobs on the included D-ring. Its versatile capacity and compact design make it convenient for anyone on the go. Whether you're heading to a business meeting or a casual outing, this organiser keeps your essentials in check.

Promote your brand by adding your company logo to the Orbitkey Key Organiser Leather. This personalised touch transforms it into a memorable giveaway item that recipients will appreciate and use daily.

AS Colour Women's Pique Polo Shirt

When it comes to casual wear, the AS Colour Women's Pique Polo Shirt is a standout choice. This polo blends comfort and style seamlessly, making it a wardrobe essential. Whether you're off to work or enjoying a relaxed weekend, this shirt is a perfect fit.

Heavyweight Cotton for Comfort

Crafted from heavyweight cotton, this polo shirt is designed to last. The fabric is not just durable but also soft, providing a comfortable feel against the skin. It's perfect for those who appreciate quality and longevity in their clothing.

Slim Fit for a Modern Look

The slim fit design of this polo shirt offers a modern and flattering silhouette. It hugs the body just right, giving a sleek and polished appearance without sacrificing comfort. This fit is ideal for creating a sharp look that works well in both professional and casual settings.

Versatile and Customisable

The AS Colour Women's Pique Polo Shirt is versatile enough to be worn in various settings, from casual Fridays at work to relaxed weekends with friends. By adding your company logo, you can transform this polo into a personalised piece that promotes your brand effortlessly.

AS Colour Men's Pique Polo Shirt

The AS Colour Men's Pique Polo Shirt excels in both style and comfort. It's a classic choice that effortlessly fits into any wardrobe.

Comfort and Regular Fit

Crafted with comfort in mind, this polo shirt features a regular fit that provides ample room for movement without feeling baggy. The fit is just right—not too tight and not too loose—making it suitable for various body types. Whether you're at a casual meeting or a weekend gathering, this shirt ensures you stay comfortable all day long.

Durable and High-Quality

Made from heavyweight cotton, the AS Colour Men's Pique Polo Shirt is built to last. Its durable fabric withstands daily wear and tear, maintaining its shape and color wash after wash. This durability ensures that your investment in quality apparel pays off over time.

Versatile and Customisable

This polo's versatility makes it a fantastic choice for any occasion, from casual outings to more formal settings. Add your company logo to create a customised piece that not only looks great but also promotes your brand in style.

As part of the 12 Branded Merch Giveaway Ideas to Boost Your Brand, the AS Colour Men's Pique Polo Shirt is a standout option. Its combination of comfort, durability, and customisation potential makes it an excellent choice for showcasing your brand's commitment to quality and style.

Company Branded BLUNT Umbrellas Classic Umbrella

When it comes to withstanding tough weather, the Company Branded BLUNT Umbrellas Classic Umbrella is hard to beat. This umbrella combines style with function, making it an excellent choice for promotional items.

High-Performance and Windproof

The BLUNT Umbrella is not your average umbrella. It boasts a full-size, high-performance design capable of withstanding winds up to 115 km/h. This makes it an ideal companion for those stormy days when you need dependable protection. The robust construction ensures that it won't turn inside out, even in the fiercest of winds, making it a must-have for any outdoor enthusiast.

Patented Design

What sets the BLUNT Umbrella apart is its patented design. The unique tips open like miniature umbrellas within pockets at the canopy edge. This innovation creates even tension across the canopy, providing exceptional durability and a signature shape that is both functional and stylish. The aluminium frame and shaft add to its strength, while the automatic opening feature offers convenience for the user.

Customisable and Long-Lasting

This umbrella is not just about performance; it's also a fantastic branding opportunity. Add your company logo to create a customised product that recipients will appreciate and use regularly. With its two-year manufacturer's warranty, the BLUNT Umbrella ensures long-lasting brand visibility, making it a smart investment in your promotional strategy.

Constant 10000 mAh Wireless Power Bank w/Display

In today's world, staying connected is crucial. The Constant 10000 mAh Wireless Power Bank with LED Display is an ideal tech accessory for your brand's promotions. It ensures devices remain charged anywhere, making it an essential giveaway for boosting brand visibility.

Wireless Charging and Portability

This power bank supports wireless charging, making it incredibly convenient for users who are always on the move. No more tangled cables or searching for outlets—just place your compatible device on the power bank and let the charging begin. The sleek design fits easily into a bag or pocket, ensuring that your brand travels with your customers wherever they go.

Tech-Savvy Accessory

The Constant Power Bank is more than just a charger; it's a statement piece for tech enthusiasts. With a powerful 10,000 mAh capacity, it can charge multiple devices multiple times, offering reliability and peace of mind. The LED display keeps users informed about the remaining battery capacity, adding a touch of modern technology to a practical device.

Customisable for Maximum Impact

Add your company logo to the power bank for a customised gift that recipients will use daily. Every time they charge their phone or tablet, they'll be reminded of your brand's commitment to convenience and innovation. This makes the Constant Power Bank an effective tool in your marketing strategy, enhancing brand visibility and customer loyalty.

Logo Line Eco Freedom Bamboo Bluetooth Speaker

The Logo Line Eco Freedom Bamboo Bluetooth Speaker is a top pick in our 12 Branded Merch Giveaway Ideas to Boost Your Brand. This eco-friendly device delivers clear sound and modern Bluetooth connectivity, making it a perfect promotional item.

Clear Sound Quality

This speaker is designed to deliver crisp and clear audio, ensuring that your brand is associated with quality and enjoyment. Whether it's for music, podcasts, or hands-free calls, the sound quality will not disappoint. Your customers will experience premium audio, enhancing their daily activities and keeping your brand top of mind.

Eco-Friendly Design

Crafted from sustainable bamboo, this speaker not only looks stylish but also promotes environmental responsibility. By choosing eco-friendly merchandise, you align your brand with sustainability, appealing to environmentally conscious customers. This commitment to the planet can increase your brand's appeal and foster loyalty among eco-aware audiences.

Bluetooth Connectivity

The speaker's Bluetooth connectivity allows for wireless audio streaming from any compatible device, offering convenience and flexibility. With a range of up to 10 metres, users can enjoy their favourite tunes without being tethered to their devices. This feature makes the speaker a practical and modern accessory for any tech-savvy individual.

Customisable for Your Brand

Add your company logo to the bamboo casing for a personalised touch that ensures your brand is always visible. This customisation turns the speaker into a unique marketing tool, making it a memorable gift that recipients will appreciate and use regularly.

Incorporating the Logo Line Eco Freedom Bamboo Bluetooth Speaker into your marketing strategy not only showcases your brand's commitment to quality and sustainability but also improves customer engagement through practical and stylish merchandise.

Eco Colour Bound A5 JournalBook

The Eco Colour Bound A5 JournalBook showcases the perfect blend of style and sustainability among our 12 Branded Merch Giveaway Ideas to Boost Your Brand. This journal is ideal for businesses looking to highlight eco-friendly values while providing a practical and chic item.

Recycled Paper

The journal is crafted from recycled paper, making it an environmentally responsible choice. By using recycled materials, this journal helps reduce waste and conserve natural resources. This not only benefits the planet but also aligns your brand with eco-conscious practices, appealing to customers who value sustainability.

Stylish Design

The Eco Colour Bound A5 JournalBook stands out with its vibrant colour accents on the page edges, adding a touch of style to a classic item. Its sleek design makes it a desirable accessory for professionals, students, or anyone who appreciates a well-crafted notebook. The colour accents provide a unique visual appeal, making it a memorable gift that recipients will love to use.

Environmentally Friendly Features

In addition to its recycled paper, the journal features a ribbon page marker and an expandable accordion pocket, offering both functionality and style. The built-in elastic closure and pen loop add to its practicality, ensuring that it meets the needs of busy individuals who are always on the go.

Customisable for Your Brand

Add your company logo to the cover for a personalised touch, turning this journal into a powerful marketing tool. Customisation ensures that every time your customers jot down notes or ideas, they are reminded of your brand's commitment to sustainability and quality.

By incorporating the Eco Colour Bound A5 JournalBook into your promotional strategy, you demonstrate a dedication to eco-friendly practices while providing a stylish and functional product that resonates with your audience.

Promo Brands First Aid Travel Kit - 13 Piece

When you're on the go, safety is key. The Promo Brands First Aid Travel Kit - 13 Piece offers a compact solution for this important need. As one of our 13 Branded Merch Giveaway Ideas to Boost Your Brand, this kit ensures your customers are always prepared. It's a smart way to show you care about their well-being, no matter where they travel.

Travel Essential

This first aid kit is a must-have for any traveler. Its compact size makes it easy to pack in a suitcase or backpack, ensuring that your customers are always prepared for minor injuries. Whether they're hiking in the mountains or exploring a new city, this kit provides peace of mind by offering essential medical supplies in a convenient package.

Safety First

Safety is paramount, and this kit is equipped with 12 essential items to handle minor emergencies. It includes a triangular bandage, non-woven pad, alcohol prep pads, a PBT bandage, adhesive bandages, safety pins, and a pair of scissors. These items are neatly packed in a travel-friendly bag, making it easy for users to access what they need quickly.

Compact and Convenient

The compact design of the Promo Brands First Aid Travel Kit ensures it won't take up much space in your luggage. This makes it an ideal giveaway for travel enthusiasts, outdoor triprs, or anyone who values preparedness. By offering this kit, your brand shows a commitment to customer safety and well-being.

Customisable for Your Brand

Add your company logo to the travel bag for a personalised touch that keeps your brand top of mind. Every time your customers use this kit, they'll be reminded of your brand's dedication to safety and care. Customisation turns this practical item into a powerful marketing tool that improves brand visibility and customer loyalty.

Incorporating the Promo Brands First Aid Travel Kit - 13 Piece into your promotional strategy not only boosts your brand's image but also provides your customers with a valuable and thoughtful gift.

Orso Bronte Eco Cotton Tote Bag

Sustainability is crucial today. The Orso Bronte Eco Cotton Tote Bag provides an eco-friendly option that supports green values. Included in our 12 Branded Merch Giveaway Ideas to Boost Your Brand, this tote bag is a top pick for brands aiming to make a positive difference.

Environmentally Friendly

Made from 140gsm cotton, the Orso Bronte Tote Bag is a testament to sustainable practices. Cotton is a natural, renewable resource, making it a great alternative to plastic bags. By choosing this tote, you contribute to reducing plastic waste and promoting a greener planet.

Cotton Comfort

Cotton is not only eco-friendly but also comfortable and durable. The soft texture of the cotton fabric ensures that the tote is gentle on the skin, while its strength means it can carry heavy loads with ease. Whether your customers are using it for groceries, work, or a day out, this bag is built to last.

Customisable for Your Brand

Customisation is key to making a lasting impression. Add your company logo to the Orso Bronte Tote Bag to create a personalised giveaway that keeps your brand in the spotlight. Every time your customers use this tote, they'll carry your brand with them, increasing visibility and brand recognition.

Practical and Stylish

The Orso Bronte Tote Bag is not just practical; it's stylish too. Its sleek design and spacious interior make it a versatile accessory for any occasion. Whether it's a trip to the market or a casual outing, this tote complements any style, making it a desirable item for your audience.

Incorporating the Orso Bronte Eco Cotton Tote Bag into your promotional strategy not only improves brand visibility but also demonstrates a commitment to sustainability and style.

Frequently Asked Questions about Branded Merch Giveaways

What are the benefits of branded merch giveaways?

Branded merch giveaways can be a game-changer for your brand. They increase brand visibility by putting your logo in the hands of many, turning recipients into walking billboards. According to research, 60% of people keep branded merchandise for up to two years, which means long-term exposure for your brand.

These giveaways also foster customer loyalty. When people receive something useful or delightful from your brand, they’re more likely to remember you positively. In fact, 85% of people do business with a company after receiving a branded item. Giveaways can make your customers feel valued and appreciated, strengthening their connection to your brand.

Lastly, giveaways boost engagement. They create excitement and buzz around your brand, encouraging people to interact with your social media posts or website. This increased engagement can lead to more followers and potential customers.

How do I choose the right giveaway item for my brand?

Choosing the right giveaway item is crucial for a successful campaign. Start by considering your audience preferences. What do they value or find useful? A tech-savvy audience might appreciate a Constant 10000 mAh Wireless Power Bank, while an eco-conscious crowd might prefer an Eco Colour Bound A5 JournalBook.

Next, think about brand alignment. The giveaway item should reflect your brand values and message. For example, if your brand promotes sustainability, opt for eco-friendly items like the AS Colour Recycled 25L Field Backpack.

Lastly, focus on practicality. Items that people can use in their daily lives, like tote bags or umbrellas, are more likely to be appreciated and used regularly, keeping your brand top-of-mind.

How can I maximise the impact of my giveaway?

To maximise your giveaway's impact, start with strategic timing. Launch your giveaway during key moments like product launches, anniversaries, or holidays to capture more attention.

Social media promotion is also vital. Use platforms like Instagram or TikTok to reach a wider audience. Encourage participants to share the giveaway post and tag friends to increase reach. Don't forget to use relevant hashtags to boost visibility.

Finally, set clear goals for your giveaway. Whether you aim to increase followers, drive traffic to your website, or boost sales, having defined objectives will help you measure success and adjust your strategy accordingly.

By considering these factors, you can create a branded merch giveaway that not only delights your audience but also lifts your brand's presence and impact.

Low-Cost Giveaways, Big Brand Impact

At Mercha, we believe in the power of customisable merchandise to lift your brand. Our platform makes it easy to create high-quality, branded items that resonate with your audience. With just three simple steps, you can design and order merchandise that reflects your brand's identity and values.

Sustainability is at the heart of what we do. We offer a range of eco-friendly products, like the AS Colour Recycled 25L Field Backpack, to help you make a positive impact on the environment. Choosing sustainable merchandise not only aligns with modern consumer values but also improves your brand's image as a responsible and forward-thinking entity.

By integrating sustainable and customisable merchandise into your promotional strategy, you can boost brand recognition, foster customer loyalty, and stand out in a competitive market.

Let Mercha help you release your brand’s potential with these 12 Branded Merch Giveaway Ideas to Boost Your Brand. Explore our offerings today and see the difference it can make for your business.